With the help of a CCTV system, smart sensors and a computer server, we detect and evaluate a huge amount of information about your visitors: their movements and concentration, their gender, age or geosocial data. You and your tenants will get to have a very accurate overview of who and how your shopping center is visited, which locations are of the most value, and what you can do to improve profitability.
AUTOMATIC COLLECTION OF ACCURATE AND DETAILED CUSTOMER DATA WITH EXTENSIVE DATA ANALYSIS CAPABILITIES, LEADING TO RECOMMENDATIONS FOR IMPROVING YOUR MARKETING STRATEGIES
TRACKING DATA SPECIFIC TO CAR DEALERSHIPS: SHOWROOM TRAFFIC, RECEPTION AND SERVICE UTILIZATION, NUMBER OF CUSTOMERS CONTACTED AND MUCH MORE
COMPARISON WITH DATA FROM YOUR OTHER INTERNAL SYSTEMS – ORDERING, BOOKING, CHECKOUT OR ENERGY MANAGEMENT – TO FURTHER IMPROVE EFFICIENCY AND PROFITABILITY
Our CCTV software add-on with advanced data analytics can help you streamline operations, increase security or support sales development by working with people movement data. Instead of typical analytics software, it works not just with data from a single camera, but with the entire area covered by any size camera system.
Customer behaviour analysis
Attractiveness of goods
Time spent in a specific zone
Que management
“We know from our customers’ experience that a CCTV system is most effective when the data is evaluated by truly powerful image and data analysis software. Compared to traditional CCTV, which processes data from each camera separately, we work with the camera system as a whole and can connect it to security systems. The benefit of comprehensive information for the customer is incomparably greater.”
Jan Čulík | Project manager
Good Sailors, a company oriented towards IT consultancy and application development, becomes part of M2C Holding after a long collaboration.
Auto Palace had long been looking for a supplier of a suitable technology solution to collect data on customer movement at their showrooms.
“We are glad that there are customers who indulge in the luxury of automation and do not perceive it as a necessary evil,” says Katerina Sochorova, CSO of M2C holding, which has been providing comprehensive services in real estate management for 30 years
